AI-Driven Platform with Video Generation for Scalable Learning
Case Study: XBlock AI
XBlock AI partnered with Melt Studio to bring to life a scalable, sales-ready AI platform capable of advanced video generation and adaptive learning. From initial planning to final deployment phases, we helped build a robust solution that empowers real-time training through voice and visual content—targeted at industries with dynamic workforces.
THE CHALLENGE
Building a Training-First AI Platform from Scratch
XBlock AI needed a fully customized platform capable of instant training and video generation for fast-moving industries. Their goal: deliver AI-driven answers via voice commands and help users upskill autonomously—without relying on off-the-shelf tools or APIs.
INITIAL STATE
OUR SOLUTION
Melt Studio co-built XBlock AI from concept to a functional, sales-ready platform—developing core features, improving infrastructure, and scaling the solution with advanced video capabilities and enterprise-grade security.
Requirements
Simplification
XBlock AI needed full-stack support to build a proprietary system from the ground up—avoiding third-party dependencies and allowing total control over performance, data handling, and deployment flexibility.
Application
Building
We developed the backend using NestJS, FastAPI, and GraphQL, and the frontend in React + TypeScript. Infrastructure was deployed via Kubernetes and Terraform, with Sentry and Datadog for monitoring. AWS services like Transcribe added voice support.
Prototype
Release
The platform was delivered in iterative versions—reaching sales-ready state (v0.0.6) and later enhanced with multi-factor authentication, calendar invites, and AI-generated reports. Despite external blockers halting final release, key features were completed.
DELIVER STATE
CUSTOMER FEEDBACK
Trusted Tech That Enables Growth
XBlock AI now stands as a functional platform with unique ARBP-powered AI, advanced security layers, and real-time video capabilities. Melt Studio’s agile approach delivered tangible results—positioning the product to scale in high-growth, voice-led training markets.
Trusted by Startups Across the U.S.
We have delivered products for startups from Anchorage to New York.
Blake Butterworth
Pathwork
Shout out to Paola for the hard and detailed work to launch our new marketing site
August 19, 2025
Genevieve
Healthy Teen Network
After working with other developers I can honestly say that my experience with Melt has been fantastic. First, the teams that have worked on our various projects are talented and diligent. Second, I appreciate weekly meetings where we can see the progress of our apps. Manuel and his team has always kept us abreast of the progress, the problems, and potential solutions to overcome the challenges. I love being able to see in Pivotal the number of stories and how each has been tackled. The openness, honesty and clarity in the communication has been a key for my satisfaction.
July 23, 2020
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