Social Media Compliance & Governance Platform for Public Agencies
Case Study: StyreIQ
StyreIQ (before GovernIQ) is a hub to catalog official accounts, assign owners, and monitor risk across units. Melt Studio delivered a demo-ready prototype: landing page, role-based metrics dashboard, and YouTube/X scraping—deployed on Vercel with Resend.

THE CHALLENGE
Bring Order to Decentralized Social Media Footprints
StyreIQ targets large organizations with departments and profiles. The product calls for a hub to register official accounts, define roles, and visualize activity and risk across units—preparing for governance workflows, training, and auditability.
INITIAL STATE

OUR SOLUTION
From Concept to Prototype: role-based metrics, account registry, and automated data capture—plus a landing to support demos and a lean cloud setup with Resend and GitHub repos.
Requirements
Simplification
Set hub-and-spoke scope: registry of accounts, role-based access (Social Media Manager, Unit Admin, Super Admin), risk dashboard, audit readiness, and a public landing to capture demo requests.
Application
Building
Built landing and demo modal; shipped metrics dashboard with filters and views; created YouTube and X scrapers in Python; added Resend email; deployed on Vercel; maintained JS/Python repos.
Prototype
Release
Prototype with demos starting Aug 1, 2025. Sprints delivered dashboard filters, scrapers, landing updates, and fixes. Hosted on Vercel with GitHub repos. Next: onboarding flows and role consolidation.
DELIVER STATE


CUSTOMER FEEDBACK
Smooth Demos, Clear Roadmap, Continued Iteration
Stakeholders noted smooth demos and steady progress. Retrospectives emphasized clearer specs, issue templates, and tighter PR cycles. Next steps: consolidate RBAC, add onboarding, expand scrapers—while keeping Vercel + Resend deployment simple.
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Avani Kanubaddi
Brandtuit
December 30, 2025
Thanks, everyone, for the hard work that went into this first beta client. We have now officially released our first Zena report to a client. We will meet with him on Monday to review his candid feedback on what is working well and what needs improvement.
This was a significant step, so we should take a moment to commemorate and celebrate it. We will have two more beta tests in the new year, so the work continues. As we turn the calendar, I wanted to take a moment to appreciate this team. I wish everyone a fantastic start to 2026, and I hope we can continue to build on this promising start.
December 30, 2025
CONTINUE THE JOURNEY
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