Local Outreach Platform That Scales With Precision

Case Study: Resquared (Re2)

Resquared, a fast-growing B2B SaaS platform for commercial real estate outreach, empowers local businesses with an AI-powered B2B platform. Melt Studio partnered with Re2 to improve product quality: structure, stability, and scalable processes—enhancing development focused on growth.

Projc

THE CHALLENGE

Delivering Continuous Value While Scaling Fast

Resquared needed a development partner who could quickly address tech debt, support rapid feature delivery while ensuring platform integrity across complex workflows—from AI-assisted outreach to business filtering, and location-based targeting.

INITIAL STATE

OUR SOLUTION

From Dev Bottlenecks to Agile Flow: Structured QA and Scalable Product Ops That Let the Client Focus on Growth

Requirements

Streamlining Needs

We introduced QA operations detailing test cases, bug tracking, and cross-browser validations. Weekly, we provided clear views of platform health and progress, cleaned architectural bottlenecks, and optimized workflows. This allowed focus on fundraising.

Application

Building With Speed

Melt Studio's challenge was embedding React + Node.js devs into Resquared's QA team, CI/CD practices, and collaborative sprints without slowing momentum while handling dozens of edge-cases, UX issues, and production launches.

Prototype

Delivery That Enables Growth

With Melt team, Re2 deployed outreach automation and integration updates. We executed 100+ test cases per cycle, improved process adherence (49% to 60%) and flagged 70+ actionable bugs before reached customer-facing platform.

DELIVER STATE

CUSTOMER FEEDBACK

A Strategic Dev Partner for Long-Term Scale

Melt's collaborative rhythm and proactive problem-solving helped Resquared strengthen their product, enabling the internal team to focus on strategy and fundraising while we gave the delivery confidence they needed at a critical stage.

Trusted by Startups Across the U.S.

We have delivered products for startups from Anchorage to New York.

Lana Ashby Rowder

LookingGlass

April 2, 2026

Thank you so much for this note and for all the work your team put into this project. It truly was such a great experience working together.

We are really happy with how the prototype turned out and especially grateful for the extra backend improvements your team made. Having a more stable and scalable foundation is huge for us as we head into launch, and it did not go unnoticed.

Thank you again for being such a thoughtful and proactive partner throughout this process. We are really excited about what is ahead.

Grateful, Lana

April 2, 2026

Roy Roach

Legacy Link

November 18, 2025

They're showing me the dashboards and they're like, you didn't ask us to do this, but we hope you like it. And I'm watching like, Holy smokes, this is even better than what I thought.