Web / Mobile App that helps Parents & Caretakers Find Activities

Case Study: Happyly

Since July 2020, Happyly has partnered with MeltStudio’s Dedicated Development Team to advance their web and mobile platforms from prototype to a fully functional Minimum Viable Product (MVP). Over more than a year, MeltStudio’s skilled engineers refined the product through key feature development and technical challenges, transforming it into a solid, market-ready platform that positioned Happyly for Product-Market Fit and future growth.

Projc

THE CHALLENGE

Build a Mobile Solution being at Preliminary Stage

a mobile subscription service that allows a stable monetization of the business idea supporting a better building of the backend.

INITIAL STATE

OUR SOLUTION

Django Backend + VueJS WebApp + React Native Mobile Apps

Requirements

Simplification

Happyly required a dedicated development team to transition their MVP into a scalable, monetizable product, addressing tech and business goals.

Application

Building

MeltStudio developed iOS and Android applications with Django, VueJS, and React Native, integrating robust features like geolocation and machine learning.

Prototype

Release

The updated apps launched with a subscription model, enhancing user engagement and establishing a stable revenue stream through B2B and B2C channels.

DELIVER STATE

CUSTOMER FEEDBACK

There have been multiple improvements

For this project, we used TypeScript and JavaScript on the frontend with frameworks like Next.js for the dashboard and React Native with Expo for mobile. The backend was built with Python and Django, using PostgreSQL for database and Django REST Framework for APIs. This robust Tech Stack ensured scalable and efficient solutions aligned with their goals. Following user feedback, Happyly enhanced their app with advanced machine learning for better-personalized recommendations and streamlined subscription processes.

Trusted by Startups Across the U.S.

We have delivered products for startups from Anchorage to New York.

Dustin Conrad

Returns On Demand

I feel like our team at Melt is part of our company not just another outsourced service, they are committed to helping us be successful.

January 23, 2025

Sebastien Gouin-Davis

Amatis

let me know if i can support, but i have no skin in the game.
also, if you were to bless it, i could post it (so that it's not coming from you guys) and just say something like
"These are people that I've worked with for 5 years and have become good friends with. They are doing this radical thing and it seemed like the kind of thing that could help this community. I asked Michael to bless me posting this, but this is unrelated to Establish.
I am also happy to hop on a call or slack with anyone who might be interested but looking for references or even just guidance on app development side."
but also you can just say "naw, it muddies the waters" and I'll shut up 😛
I may just have him do a talk for everyone
Sounds really great
oh that would be really cool
He has a great deck about how it's better to go to the grocery store and buy buns and tomatoes and lettuce to make burgers, and focus your energy on the "secret sauce" - where most startups spend all their time becoming tomato farmers.

February 3, 2025